Riff & Roots Radio is a radio for catchy and cool music 24/7. “Riff” suggests a focus on music and musicianship, hinting at the instrumental and improvisational aspects often found in blues and bluegrass. “Roots” emphasizes the traditional and foundational elements of Americana and folk music, which are genres deeply connected to cultural and historical roots. “Riff and Roots” evokes a sense of authenticity and organic, down-to-earth music, which is fitting for the genres mentioned.